Meet the Outdoor Lighting Perspectives Team
World-Class Leadership for Our Outdoor Living Franchise
Becoming a part of the Outdoor Lighting Perspectives team is an exciting adventure and one that is very rewarding. Our support team is unlike any others and is here to help you every step of the way. Your success is our success, so we are ready to help you from your launch and through the growth of your outdoor franchise location. In order to provide the support you need, we require a world-class team. We invite you to read about our impressive leaders below.
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Chris Grandpre Chariman and CEO of Outdoor Living Brands Read Bio
Chris Grandpre Chariman and CEO of Outdoor Living BrandsAs the chairman and CEO of Outdoor Living Brands, Mr. Grandpre sets the strategic direction for Outdoor Lighting Perspectives. OLB is a company with several leading franchise brands within the outdoor living market. Some of Mr. Grandpre’s responsibilities include growing franchise operations, new business ventures, and fostering a corporate culture of innovation.
Just a few of his accomplishments include:
- President of Archadeck since 2005
- Worked for a consulting firm, Accenture
- Served in an advisory capacity on more than $500 million of corporate transactions
Mr. Grandpre has a master’s of business administration from Virginia Commonwealth University and resides in Richmond, Virginia, with his wife, Susan, and three children.
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Scott Zide Chief Operating Officer and VP of Outdoor Living Brands Read Bio
Scott Zide Chief Operating Officer and VP of Outdoor Living BrandsMr. Zide manages the day-to-day operations of Outdoor Living Brands. He started out as an OLP franchise owner in St. Louis, Missouri, in 2000, and in 2002 was hired by Outdoor Lighting Perspectives as a consultant to help develop and support new franchisees. He became Vice President of the OLP Franchise in 2004.
Mr. Zide currently resides in Richmond, VA with his wife and two kids.
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Corey Schroeder Chief Financial Officer and VP of Outdoor Living Brands Read Bio
Corey Schroeder Chief Financial Officer and VP of Outdoor Living BrandsMr. Schroeder’s responsibilities include financial reporting and management of the business, assisting franchisees to evaluate the financial performance of their businesses, working to support the strategic direction of the company, and overseeing compliance matters.
Some additional accomplishments include:
- Vice President and CFO of Archadeck
- Corporate treasury department of CarMax
- Merger and acquisition investment banking
- Master’s degree in accounting from the College of William and Mary
- Chartered Financial Analyst (CFA) designation
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Rich Young Vice President & Brand Leader for Outdoor Lighting Perspectives Read Bio
Rich Young Vice President & Brand Leader for Outdoor Lighting PerspectivesMr. Young joined the company in April 2006 to assist in the support of the company’s franchisees and served as the Director of Franchise Support for Outdoor Lighting Perspectives. His core responsibilities included:
- Execution of new franchisee training
- Development and implementation of field support programs
- Expanding and diversifying the OLP service offerings
- Recruitment and retention of field support personnel
- Franchise development
- Rollout and execution of marketing plans at corporate and franchisee level
Mr. Young also spent 13 years in various upper level management roles at Target and Home Depot. He holds a B.S. in criminal justice from Madonna University in Livonia, Michigan.
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Erin Zide Director of Franchise Development Read Bio
Erin Zide Director of Franchise Development -
Tom McCombs Director of Operations Read Bio
Tom McCombs Director of OperationsTom joined the Outdoor Living Brands Team in 2016. Mr. McCombs serves the Outdoor Lighting Perspectives franchise community in a variety of fashions. His principle role is to help support the franchisees reach their business goals, from analyzing performances to recommending action plans that drive results to assisting with the development of new tools to enhance their operations.
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Michael Glaeser Franchise Support Consultant Read Bio
Michael Glaeser Franchise Support ConsultantMichael joined the Outdoor Living Brands Team in 2020. Mr. Glaeser serves the Outdoor Lighting Perspectives franchise community in a variety of fashions. His principle roles are to: 1. Advise franchisees how to evaluate and act on financial analysis tools. 2. Facilitate learning and sharing of best practices in a wide variety of formats. 3. Ensure brand standard compliance with all products, operating systems, processes and initiatives to promote operational excellence and superior customer experiences.
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Chris Haile Franchise Support Consultant Read Bio
Chris Haile Franchise Support ConsultantChris joined the Outdoor Living Brands Team in 2006. Mr. Haile serves the Outdoor Lighting Perspectives franchise community in a variety of fashions. His principle roles are to: 1. Supporting franchises with an emphasis on installation and system troubleshooting. 2. Conducting field visits. 3. Assist in training new franchisees and their teams. 4. Researching and updating best field practices.
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Jane Campbell Digital Marketing Manager Read Bio
Jane Campbell Digital Marketing ManagerMs. Campbell joined the Outdoor Living Brands team in January of 2009 and serves as Digital Marketing Manager for Renew Crew, Archadeck Outdoor Living, Outdoor Lighting Perspectives, and Conserva Irrigation. With robust knowledge of the online environment, Ms. Campbell spearheads the overall inbound strategy for the company. She evaluates different opportunities and consults with franchisees as they build their online presence for their business. Ms. Campbell assists franchisees in all aspects of inbound marketing, including website and search engine optimization, social media, and pay-per-click advertising. In addition, she monitors the inbound marketing space to regularly identify new tools and tactics as the online marketing arena tends to change frequently.
Ms. Campbell resides in Rochester Hills, MI with her husband and son.
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Alex Mercer Brand Marketing Consultant Read Bio
Alex Mercer Brand Marketing ConsultantAlex joined the Archadeck team in 2018 and holds the position of Brand Marketing Consultant for Archadeck and Outdoor Lighting Perspectives. She serves as the franchisees’ main point of contact for their marketing needs and works with the team to put together the marketing strategy for the Archadeck brand.
Previously, Alex worked as an account executive at a full-service marketing agency where she managed a variety of projects including brand refreshes, websites, print, strategy and more. She also serves as VP of Communications on the Board of the American Marketing Association Richmond Chapter.
Alex graduated from the University of Virginia and currently resides in Richmond, VA with her husband, Brian, and dog, Kona.
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Annena Ellis Digital Marketing Consultant Read Bio
Annena Ellis Digital Marketing ConsultantAnnena Ellis joined the Outdoor Living Brands team in April of 2018 and serves as the Digital Marketing Consultant for Archadeck, Conserva Irrigation, Mosquito Squad, Outdoor Lighting Perspectives, and Renew Crew. With a background in inbound marketing, SEO, and marketing strategy, Annena Ellis helps franchises owners across all brands with their digital marketing initiatives and online presence. Utilizing her knowledge and passion for pay-per-click campaigns, search engine optimization, content creation, and email marketing, Annena assists franchisees with analyzing the strength of their online presences’ and provides practical recommendations on how they can improve with a goal of enhancing the success of their business overall.
Originally from Raleigh, North Carolina and a graduate of the University of North Carolina Wilmington, Annena now resides in Richmond, Virginia with her dog/fur baby, Umphrey.
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Steve Nguyen Creative Director Read Bio
Steve Nguyen Creative DirectorMr. Nguyen is Outdoor Living Brands award-winning graphic designer. Mr. Nguyen has a firm belief that graphic design is much more than how something looks, but just as importantly, what something is trying to communicate. He utilizes a diverse art background to create compelling ways to use concept, color, composition, photography, typography, and other media to create clear, successful projects. Mr. Nguyen holds a Bachelors of Arts in Graphic Design from Fredonia State University of New York.
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Cristin Smith Accounting Manager Read Bio
Cristin Smith Accounting ManagerStarted working at OLB in January 2018, and core priorities include:
- Lead the support team accounting department.
- Produce and analyze the corporate financial statements and budget presentations.
- Provide support to the franchise locations with their accounting needs.
What do you like most about working at Outdoor Living Brands?
My favorite part of my job at Outdoor Living Brands is being able to help small business owners understand the financial status of their business by supporting their accounting processes and financial statement analysis.
When I’m not working, my favorite thing to do outdoors is…
go canoeing and smallmouth bass fishing on the river with my husband and children.
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Erich Johnston Franchise Technology Solutions Manager Read Bio
Erich Johnston Franchise Technology Solutions ManagerStarted working at OLB in July of 2018, and core priorities include:
- Leads and manages all technology-related functions and projects for the organization.
- Maintains and enhances the technology platforms utilized by all four brands.
- Manages the IT Helpdesk and new and ongoing training initiatives.
What do you like most about working at Outdoor Living Brands?
I love working with franchisees and brand support teams to develop and implement new programs and functionality that increase efficiency and productivity.
When I’m not working, my favorite thing to do outdoors is…
take the kayaks somewhere peaceful and catch some fish.
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Zach Xavier Technology Training and Support Consultant Read Bio
Zach Xavier Technology Training and Support ConsultantStarted working at OLB in September 2019, and core priorities include:
- Onboard New Franchisees
- Provide Helpdesk Support
- Maintain Company Technology Platforms
What do you like most about working at Outdoor Living Brands?
The relationships with franchisees. The dynamic is warm, inviting, and friendly with everyone in the company.
When I’m not working, my favorite thing to do outdoors is…
Woodworking! I like to build furniture from scratch, or modify existing furniture into something new. I also enjoy hiking with my wife and 2 dogs.
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Ryan Larkin Logistics and Customer Support Associate Read Bio
Ryan Larkin Logistics and Customer Support AssociateRyan joined the Outdoor Living Brands Team in October of 2020
His Core priorities are:
- Franchise support for the Outdoor Lighting Perspectives products and solutions
- Process, fulfill and manage all lighting orders
- Partner and coordinate with our vendors for returns, warranties and product sourcing
- Utilize and improve our ecommerce platform and processes
What do you like most about working at Outdoor Living Brands?
I enjoy helping our franchisees create fabulous outdoor living environments and working with such a fantastic team of professionals.When I’m not working, my favorite thing to do outdoors...
Is being out in it, kayaking, running, beaching, and taking it all in.