Franchise Training: One Cornerstone of Our Successful Outdoor Business

May 16, 2024

For over 25 years, Outdoor Lighting Perspectives has been installing high-quality outdoor lighting. In that time, we’ve also grown to become North America’s largest full-service outdoor lighting franchise. We’re committed to excellence and provide exemplary franchise training to set our franchise owners on the path to success.

When you invest with Outdoor Lighting Perspectives, you can look forward to an award-winning franchise experience. After all, your success is our success, so we’re dedicated to providing you with the tools and resources you need to achieve your professional and personal goals.

We’re proud to stand out with quality materials, attention to detail, consistently responsive client service, and professional lighting design. We’ve developed our franchise concept to utilize our expertise to ramp up quickly, produce strong gross profit margins, and provide recurring revenue streams as you create a growing client base in your community.

Outdoor Lighting Perspectives is an attractive home improvement franchise opportunity for entrepreneurs, investors, and existing home service business owners looking to diversify. With a low initial investment and the backing of world-class franchise support, now is the time to take the first step toward becoming a proud Outdoor Lighting Perspectives owner.

The Importance of Comprehensive Training

Supplying a comprehensive training program benefits both the franchisee and the franchisor.

Training improves franchisee confidence and competence, assures the franchisor of consistency in service quality across different locations, and enhances the ability to adapt to industry changes and innovations.

One of the greatest features of becoming an Outdoor Lighting Perspectives franchise owner is that previous experience as a landscaping lighting professional or electrician isn’t a requirement. In fact, you don’t need to be a licensed electrician to design and install our low-voltage landscape lighting systems. While a background in business is helpful, we’re primarily interested in people with the passion to succeed and a willingness to learn.

Entering franchise ownership with no prior experience illustrates the effectiveness of our training programs. Over the course of our seven-day training program, we take the time to show you the ropes from the ground floor up so you’ll gain a wealth of knowledge to confidently handle operations, learning all aspects of the business from our team of experts.

We’ll teach you all aspects of our proprietary systems and how to use them to advance your business and crush your goals. By day seven, you’ll be off to the races, equipped with industry-leading tools and marketing support.

Our OLP training program is built on the four key operating systems that comprise our business model:

  • Marketing and Lead Generation
  • Design, Pricing, and Sales
  • Construction and Production Management
  • Business and Financial Management

The training program is facilitated by our team of franchise support professionals and is conducted through a variety of methods, including the following channels:

  • Classroom training at our headquarters facility in Richmond, VA
  • Field training in your local market
  • Web-based training, including both recorded and interactive sessions
  • Mid-year meetings with your fellow franchisees
  • The Annual Meeting, typically held in January or February

Content Ideal Candidate

Unwavering Support System for Your Outdoor Lighting Business

When you invest in an Outdoor Lighting Perspectives franchise, training is just the beginning. Your support team will continue to be a proactive resource throughout your tenure as an OLP franchisee and drive that forward momentum to help you achieve your business and personal goals.

For example, during your first year of operation, you’ll receive multiple field visits from the Outdoor Lighting Perspectives corporate support team to ensure you’re utilizing the available tools, products, and services effectively.

Our next-level marketing and operational support also includes lead-generation services, marketing plans and strategies, client retention and loyalty techniques, a robust suite of technology tools, and a network of experts to turn to whenever you need advice, guidance, or support.

The Impact of Training and Support on Franchisee Satisfaction

So, how does all this training and support impact franchisee satisfaction? As it turns out, a lot!

Our Outdoor Lighting Perspectives’ franchise opportunity has earned several awards, and we’re continually reinvesting in our programs to provide future franchisees with even better resources. OLP was ranked among Inc.’s 5000 list of America’s fastest-growing private companies with 100% three-year growth in 2022, and we’ve been named a world-class franchise by Franchise Research Institute consecutively since 2011. We’re honored to continue to be one of the Best of the Best in franchising!

Plus, it doesn’t hurt that our home improvement franchise owners achieve impressive average unit volumes (AUVs):

  • AUV: Single Territory Franchisees – $614,809
  • AUV: Multi-Territory Franchisees – $1,056,174
  • AUV: Combined Multi-Territory and Single-Territory Franchisees – $770,585
  • Gross Profit Margin (Average) – 53.8%

How to Maximize the Benefits of Training and Support

Want to know the secret to maximizing your training and support as an Outdoor Lighting Perspectives franchisee? Here are some tips:

  1. Actively Participate in Training Programs. Make the most of initial and ongoing training sessions by proactively learning.
  2. Utilize Available Resources. Support services are there for you to leverage, so create a detailed list of resources and how to access them.
  3. Seek Help When Needed. Don’t be afraid to ask for help and share challenges – we’re invested in you and ready to get you back on track.

Unparalleled Franchise Training and Support

Investing in an Outdoor Lighting Perspectives franchise is more than just a business opportunity — it's a pathway to success, supported by unparalleled franchise training and support. Our comprehensive training program instills confidence and competence, ensuring you’re well-prepared to excel in the outdoor lighting industry, even without prior experience.

Our proven franchise model, combined with strong gross profit margins and impressive average unit volumes, highlights the potential for growth and profitability. By embracing the training and support offered, you can maximize your success and achieve your professional and personal goals, making Outdoor Lighting Perspectives a shining example of a top-tier franchise investment.

Are You Ready to Light Up Your Career? Let Outdoor Lighting Perspectives be the guide that illuminates your path to achieving your entrepreneurial dreams. Reach out today to see where our outdoor lighting franchise can take you.



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