A Complete Guide to Achieving Profitability with an Outdoor Lighting Franchise
As an investor, you’re not just looking for another job—you’re searching for something more. Freedom. Control. Purpose. The kind of work that lets you call the shots, earn what you’re worth, and still have time to enjoy the life you’re building. But finding a business that’s profitable, reputable, and aligned with your values is the hard part.
That’s why many entrepreneurs are increasingly turning to Outdoor Living Perspectives (OLP) —the nation’s premier outdoor lighting franchise. With a business model focused on stunning design, recurring revenue, and year-round demand, OLP offers more than just a franchise; it’s a path to freedom and financial growth.
In this guide, you’ll discover how the OLP franchise works, what makes our trusted brand uniquely profitable, and how you can go from stuck in the grind to lighting up your future.
Understanding the Outdoor Lighting Franchise Model
OLP isn’t just any outdoor lighting company—it’s a trusted brand with a powerful, proven business model. For over two decades, we’ve transformed outdoor spaces through innovative, customizable lighting solutions, becoming the go-to name in both residential and commercial lighting.
Joining OLP means stepping into a turnkey operation that offers:
- A nationally recognized brand
- Trusted, high-quality products and services
- A proven business model that delivers consistent results year-round
- A reputation for excellence
- Success across hundreds of locations
- Rave reviews and industry accolades
With OLP, you’re not just selling a product—you’re bringing beauty, security, and functionality to the outdoor spaces that matter most.
What Services Do Franchisees Offer?
When you invest in an OLP franchise, you’re entering an industry with diverse revenue opportunities. By joining us, you’ll offer three key services:
- Residential outdoor lighting: Transforming homes with landscape lighting, architectural illumination, and security lighting
- Commercial outdoor lighting: Working with businesses to enhance their exteriors and customer experience with customized lighting solutions
- Holiday/event lighting: Offering unique, seasonal installations that bring holiday cheer to homes and businesses
With these diverse offerings, you’ll enjoy consistent income throughout the year, with both large-scale installations and recurring maintenance packages.
What Contributes to Profitability in Outdoor Lighting Franchises?
Several key factors make outdoor lighting franchises highly profitable. These include:
- Strong Demand: Outdoor lighting is in high demand as homeowners and businesses invest in aesthetics and security, creating year-round growth opportunities.
- Recurring Revenue Streams: Maintenance packages, upgrades, and seasonal installations generate consistent, long-term revenue and foster customer loyalty.
- Flexibility and Scalability: OLP’s business model allows you to scale and adapt at your own pace, giving you the freedom to grow while maintaining high service quality.
Franchisee Support and Resources
OLP offers franchisees a wide range of invaluable resources designed to ensure their success. Here are a few ways we’ll equip you with the tools and guidance you need to thrive:
Comprehensive Training
When you join OLP, you’ll receive thorough, hands-on training and ongoing support in every aspect of the business. From lighting design to customer service, you’ll be fully equipped to deliver exceptional results from day one.
Ongoing Coaching and Support
We go beyond just training. OLP provides continuous coaching and feedback to ensure you’re on the right track. You’ll have direct access to a team of experts who can help you troubleshoot, make improvements, and scale your business effectively.
Marketing Assistance
Marketing is crucial for any franchise, and OLP helps you generate high-quality leads by providing:
- Local SEO strategies
- Ready-made marketing materials
- National brand recognition
- A dedicated support team to help with advertising campaigns
This means that as a franchisee, you won’t be left to figure out marketing on your own. You’ll have a team working to ensure your franchise’s visibility and success.
Technology and Tools
Efficiency is key in any business. With OLP, you’ll have access to cutting-edge technology and operational tools designed to streamline:
- Scheduling
- Customer management (CRM)
- Financial tracking and reporting
These tools reduce administrative work, allowing you to focus on growing your business and providing the best possible service.
Costs and Fees Associated with Opening an OLP Franchise
The investment to start an Outdoor Lighting Perspectives franchise ranges from $179,900 to $222,200, covering the following:
- Franchise fee: $59,900
- Inventory: $13,000 – $14,000
- Tools and equipment: $1,000 – $2,000
- Start-up marketing and advertising: $25,000 – $55,000
- And more!
*Request a copy of our Franchise Disclosure Document (FDD) for more information!
Financing Options
At OLP, we understand that financing is one of the biggest challenges for new franchisees. That’s why we offer financing support to help make your dream a reality. The options include Small Business Administration (SBA) and third-party financing partners.
Discounts Available:
- Receive lower franchise fees if you’re adding OLP to an existing business or converting your lighting business to OLP (see the FDD for details).
- Veterans can access a 15% VetFran discount.
- Qualified candidates may finance up to 50% of the franchise fee through third-party lenders.
Revenue Potential and Profit Margins
The low cost of goods sold (COGS), combined with OLP’s high-quality services, makes our landscape lighting franchise opportunity highly profitable. Most franchisees enjoy significant earning potential, with top performers earning six figures annually. With the right strategy, you can achieve strong gross margins—over 58%—and excellent overall profitability.
Potential Challenges and Risks
Like any business, there are potential challenges and risks to consider when owning an OLP franchise. Here are a few to keep in mind:
- Seasonality: Outdoor lighting services can be affected by seasonal changes. While this presents a challenge, the variety of our services helps offset dips in demand. Holiday lighting and commercial projects offer strong opportunities during slower months.
- The Learning Curve: As with any business, there is a learning curve. While OLP provides comprehensive training, franchisees should be prepared for an initial adjustment period as they become familiar with the business.
- Market Saturation: In some areas, the outdoor lighting market can be competitive. However, our strong brand identity and premium service offering provide a significant edge in capturing market share.
Is an Outdoor Lighting Franchise Right for You?
OLP offers a proven, profitable business model with strong demand for outdoor lighting services. As an investor, you’ll benefit from comprehensive training, support, and marketing resources, all of which are designed to help you succeed. With multiple revenue streams and year-round income opportunities, the next steps to launching your franchise are simple: tap into a growing industry and start building a business that offers both financial rewards and a flexible lifestyle.
If you’re ready to take control of your financial future and light up your entrepreneurial journey, OLP could be the perfect fit for you. Contact us today!
